Before getting into optimization techniques, it’s important to pick a SEO friendly CMS, and right Hosting plan to have added values for SEO ranking.
Rich Snippet Support – Schema and RDFa. Authorship and Publisher markup in particular should be possible, but other rich text markup such as reviews, products, apps, locations and services are also a good idea if relevant.
Mobile Support – A responsive design, where the site auto-adjusts to any screen size or device type of a smartphone, tablet or digital device, or it could be a dedicated mobile version of a site.
If you want to know what it takes to WIN, watch the brilliant documentary from Audi: ‘Truth in 24 II‘
Here’s a video to understand the power of data in order to achieve SUCCESS either in the most grueling Motor Race or in the Media & Marketing world. To know, sports like Le Mans are absolutely dominated by data, and if thats the case, imagine the wonder we can do in digital marketing with the help of data & analytics.
And he is the Co-Founder and Chief Education Officer for Market Motive (best web-based digital marketing training and certification programs Institute)
Here are few valuable LINES from Avinash Kaushik for reference in 2015;
Before I hit Submit or Post I pass it through this filter: “Will my audience find this to be incredible, relevant, of value”, if it does it makes it through and I feel I’ve done my part to carry that weight with some responsibility
Quest to learn something new. Hopefully every day
Bounce rate is just a diagnostic metric; It reports on this phenomenon: “I came. I puked. I left.”
We are not just asking, “Will people come to my site if I advertise?” We are asking, “What will those people do for my business if I spend time and love to attract them?”
My love is reserved for those who 1) Understand what outcomes they are delivering for the client/business and 2) Obsess about delivering those outcomes
Passion comes from two things: 1. What you are knowledgeable about and 2. What you love
It pains me that more of our community does not obsess about outcome metrics; we are far too charmed by activity
I have come to the realization that the problem is not that we don’t have enough data, nor even enough of the right type of data. The problem is we are obsessed about the data, and not about the business
Your salary should be based on the economic value you deliver to the business – If your team is only focused on metrics that do not affect the companies profitability or bottom line, maybe it’s time to implement a new process
The interesting thing about averages is that they hide the truth very effectively
Social media is like teen sex. Everybody wants to do it. Nobody knows how. When it’s finally done, there is surprise it’s not better
A benchmark for you: If you are not spending 30% of your time in 2013 with data, Ms./Mr. Marketer, you’ll fail to achieve professional success
To guarantee success, spend 95% of your time defining the problem and 5% of the time solving it
Most websites suck because HiPPOs create them (Highest Paid Person’s Opinion)
We have so much data on the web, almost all of it available for free, that we dive into the the data ocean hoping that magically awesome things will follow. They never do
Ranjan Jena, a certified Google AdWords & Google Analytics professional with 9+ years experience in Online Marketing. Now operating his personal Digital Marketing training institute in Bangalore, India. 60+ students (including freshers, job seekers, & already in job) have graduated under his guidance in Google AdWords PPC course and many got placed in different companies including CommonFloor, Odigma, GRank, Regalix, Yahoo, Vayama, Position2, mFinite etc.,